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Your brand can make you money. Your graphics can impact how much you make.
There are a few things I take ALL of my students through when we work on their graphics to make sure their brand and graphics are set up in a way that’s going to help grow their business!
Consistency: Building a Brand That Makes Money
When it comes to graphics and branding, consistency is key. I can’t stress enough how important it is to establish consistency across every touchpoint of your business.
This means creating a cohesive brand identity and implementing it consistently in every design you put out into the world.
By creating a beautiful client journey and confidently crafting graphics that grab attention, you not only impress your audience but also open the door to happier clients and better referrals! Consistency is one of my favourite tools to help your brand grow and makes you money.
Brand Vibes: Conveying Your Value and Premium Status
How you want your business to be perceived? What is your value proposition—whether you position yourself as premium, affordable, or somewhere in between? Does your visual identity align with the value you offer?
Keep in mind that people process images 60,000 times faster than words. If you don’t look like a premium business, your audience is less likely to be willing to pay a premium price. Your brand vibes should clearly communicate your worth and attract the right clients who recognize and appreciate your value.
Strong Layout: Showcasing Your Offerings with Professionalism
Here’s a golden rule: to make money, you need to clearly and professionally showcase your offerings. It’s essential to ensure that your messaging is crystal clear and visually appealing – this can be done by using the branding we’ve carefully crafted in steps 1 and 2 and combining it with intentional design and principles.
You can effectively convey your unique selling proposition and create layouts that captivate your audience. The way you present your offerings matters. Invest time in refining your layout and designing graphics that truly reflect your business’s essence. When your visuals align with your message, you build trust and credibility, ultimately driving more sales and success.
Unique: Stand Out Like a Pro, Not a Canva Template
Avoid the trap of looking like a generic Canva template. Nothing screams amateur more than using a template without customisation. Stand out from the crowd and elevate your brand by learning how to customise templates to fit your unique style and communicate your message effectively.
You don’t need a massive budget for an in-house designer to look like a pro. When you take the time to customise templates to align with your brand, you create a distinctive visual identity that sets you apart from the competition. Embrace your uniqueness, and watch your business flourish.
Your graphics and branding have a tremendous impact on your business’s success. By prioritizing consistency, aligning your brand vibes with your value proposition, perfecting your layout, and embracing your uniqueness, you unlock the potential to elevate your brand and boost your bottom line.
So, step up your graphics game, harness the power of visual storytelling, and watch your business thrive like never before. The possibilities are endless when you combine strategic branding with captivating graphics. Get ready to make waves and take your business to new heights!
And as always, if you need support – I’m here to help.
Let me support you as you create a brand and graphics that will help your business name more money. Join me for the sell-out intimate 10 week LIVE group coaching experience crafted to catapult your business to the next level in professionalism, authenticity and growth through supported self design.
At the time of release the doors to The Co+Creation Club are open right now. Places are extremely limited and some epic bonuses are expiring soon. This will be the final round of The Club for 2023.
Find out more about the Club here.
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