When we’re in those early stages of business (and throughout and whole business to be honest) there are TWO graphics I think are non-negotiables.
Two graphics that we must have sorted to give us a professional, consistent and easeful business.
1. A style guide: This is a guide to your style. Not only does it lay out your colours, and your fonts but also your brand elements… are you going to have collage style graphics? Or are you going to have minimal designs and colours? Or maybe watercolour and glitter! There is so much more to your brand than just the fonts or colours and the more we have this nailed the more recognisable and brand will be AND the easier it will be to vreate graphics for.
2. Social media templates: Social media has got to be one of the things business owners dread the most. They don’t know what to post or what things should look like… and this usually stops them from posting at all (or far less regularly than they should!). So, creating a set of social media templates that are already designed to match your brand can be a game changer! Now all you have to do is tweak some of the text or replace an image and you can put up a new post in minutes!
Once you nail these two things in your biz design becomes a lot less daunting and maybe even enjoyable! If you’d like help with this I’d like to invite you to the Brand Slam on Thursday the 7th of April 2022. This is a 1-day online workshop to help you to create both your style guide and social media templates in a day full of inspiration, support and encouragement.
BUY YOUR TICKET HERE: www.diydesignmybiz.com/brandslam
Follow me on Instagram at @whitedeergd or join DIY Design My Biz here.
If you loved this episode as much as I loved sharing it with you…there is more where that came from!
