Are you thinking about hiring a virtual assistant to take on some of your tasks? That’s awesome! But before you go handing everything over, make sure you have a solid brand in place first. Your VA can’t work magic if they don’t know what they’re working with! So, get your branding sorted before you get too excited – otherwise, whatever they create for you is likely to be not related to you or your brand, inconsistent and something you honestly quite dislike.
What do I mean by branding, you ask? Well, it’s all the fun stuff that makes your business unique! Your logo, color palette, fonts, and anything else that represents your business’s personality. Create a brand style guide laying out your brand’s visual rules and make sure your VA has access to all of this and knows how to use it. Don’t leave them in the dark, wondering how to make your Instagram look fabulous!
If you’re not quite ready to hire a VA, that’s okay! This episode still has loads of tips to help you get your branding game on point. And when you are ready to bring in a virtual assistant, make sure you’ve done the groundwork first. By setting your VA up for success, you’re setting yourself up for success too. So, get your branding sorted and let’s make some magic happen!
If you’re ready to get your brand sorted so your outsourcing is a success – let’s work together in The Co+Creation Club. Doors close MIDNIGHT TONIGHT (7th March 2023). Find all the deets and grab your spot here: https://www.diydesignmybiz.com/club
If you loved this episode as much as I loved sharing it with you…there is more where that came from!