You open up Canva or Pinterest and all you see are SO MANY PRETTY THINGS and you’re overwhelmed by choice.
Too many options.
It’s all so distracting and confusing. PLUS all you want to do is use that new pretty font you found or that super cute colour.
NO. STOP.
Getting distracted has no wins for your business. The key instead is to KNOW your brand. Take time to nut it out in a way that you are solid on what your biz is about, who you serve, the core message of your brand and how that is represented visually.
Once you KNOW what your brand looks like (and you’re proud of it) – you know there’s no need to get distracted by everything else. You have YOUR look, and you stick to it – anything else is you getting stuck outside your zone of genius and procrastinating the real work.
PLUS, I want to remind you that no one else is getting sick of your branding. No one else sees it every day. Rest in the fact that if you’re getting sick of your brand then that might be a good thing because at that point you know that you’re using it so consistently that everyone else is beginning to form a loyalty and connection with your brand and recognizing it when they see it in the wild #WIN.
PS. Using the same visual brand doesn’t have to be boring. You can still have fun. Promise.
Get confident in creating graphics that connect with your audience: Download the “7 Mistakes that Make Your Business The Last Choice” free guide now HERE.
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If you loved this episode as much as I loved sharing it with you…there is more where that came from!
