It’s no secret design can do HUGE things for your businesses success. But HOW?
Well if you’re making some of your own graphics I want to let you know of 3 different ways that design can help you save time, attract clients (or customers) and feel proud of your business.
1. Create a style guide. This is a document that outlines the fonts, colours and graphic style of your visual brand. No longer will you have a mismatch of branding and feel overwhelmed every time you start a new graphic – instead the key design elements are already decided! All you have to do is refer to your style guide.
2. Know who your audience is. It goes without saying almost, but even I forget this sometimes. Learn who you LOVE working with and who you BEST serve and create graphics that appeal to them.
3. Use margin and space in your designs. Creating space is one of the EASIEST ways to up the professionalism of your graphics. Leave room around your graphics where the key design elements stay away from the edges. Make sure to also leave room for the eye to “rest” as you create your graphic. Don’t feel like you need to squish everything on and into every gap you see!
Want to see this visually explained and get a recap of these points? Pop your deets below to download a freebie outlining it all now:
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If you loved this episode as much as I loved sharing it with you…there is more where that came from!
